Shúshiki Home
Shúshiki Home
Visual identity & brand applications
HOMEWARE & LIFESTYLE
Alternative concept
Shúshiki Home
Visual identity & brand applications
HOMEWARE & LIFESTYLE
Alternative concept
THE IDEA
Identity · Packaging · Print · Digital
THE IDEA
Identity · Packaging · Print · Digital
A soft, tactile identity for objects made for everyday living.
Shúshiki Home explores a visual identity for homeware, bringing together ceramics, furniture, and everyday objects through a shared visual language.
The concept combines flowing forms, warm colors, and tactile materials to create a calm, understated character.
A soft, tactile identity for objects made for everyday living.
Shúshiki Home explores a visual identity for homeware, bringing together ceramics, furniture, and everyday objects through a shared visual language.
The concept combines flowing forms, warm colors, and tactile materials to create a calm, understated character.
THE VISUAL SYSTEM
The monogram combines two intertwined S letterforms, supported by flowing graphic shapes.
THE VISUAL SYSTEM
The monogram combines two intertwined S letterforms, supported by flowing graphic shapes.
TYPE & COLOR
A warm, muted palette and the soft forms of Roca establish a gentle tone, while Vela Sans brings clarity to supporting information. Together, they create a consistent visual language across packaging, print, and digital applications.
TYPE & COLOR
A warm, muted palette and the soft forms of Roca establish a gentle tone, while Vela Sans brings clarity to supporting information. Together, they create a consistent visual language across packaging, print, and digital applications.
Deep Olive
Sage
Ivory
Terracotta
IDENTITY IN USE
The identity takes shape through packaging, editorial layouts, and the small details that surround everyday objects.
Printed materials, a product catalogue, and a website concept explore how typography, color, and graphic forms work together across different formats.
IDENTITY IN USE
The identity takes shape through packaging, editorial layouts, and the small details that surround everyday objects.
Printed materials, a product catalogue, and a website concept explore how typography, color, and graphic forms work together across different formats.
PACKAGING & PRINT
DIGITAL EXPLORATION
PROJECT NOTE
The client selected a different creative direction. This alternative concept was developed independently for the portfolio, including the Shúshiki Home applications.
PROJECT NOTE
The client selected a different creative direction. This alternative concept was developed independently for the portfolio, including the Shúshiki Home applications.
LET’S WORK TOGETHER
LET’S WORK TOGETHER
© 2026 Dmitrii Peliukhov
© 2026 Dmitrii Peliukhov